Volvo's commitment to electrification and safety culminates in the 2025 EX90, a flagship three-row electric SUV that aims to set new standards in the luxury EV market. Building upon the legacy of the XC90, the EX90 introduces advanced technologies, a minimalist Scandinavian design, and a focus on sustainability.
Design and Aesthetics
At first glance, the EX90 maintains a familial resemblance to the XC90, featuring Volvo's signature "Thor's Hammer" LED headlights and vertically oriented taillights. However, the EX90 distinguishes itself with a sleeker, more aerodynamic profile, achieved by eliminating the traditional front grille and integrating a subtle bulge above the windshield housing a lidar sensor. This design choice enhances both aesthetics and functionality, contributing to improved safety features.
Performance and Powertrain
The EX90 offers two powertrain options:
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Twin Motor: Delivers 402 horsepower, providing ample acceleration and a smooth driving experience.
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Twin Motor Performance: Boosts output to 510 horsepower, catering to those seeking enhanced performance.
Both configurations come with all-wheel drive as standard, ensuring stability and control across various driving conditions. The EX90 is equipped with a 111 kWh (107 kWh usable) battery pack, offering an estimated range between 300 to 310 miles on a single charge. For charging, the vehicle supports up to 250 kW DC fast charging, enabling a 10% to 80% charge in approximately 30 minutes.
Interior and Technology
Inside, the EX90 embodies Volvo's "Beauty of White Space" design philosophy, presenting a clean and uncluttered cabin. A design theme embraced by Genesis Motors. The centerpiece is a 14.5-inch vertically oriented touchscreen powered by an Android-based infotainment system, offering seamless integration with Google services and wireless Apple CarPlay. While the minimalist design reduces physical buttons, some users may find the reliance on touchscreen controls less intuitive, potentially requiring more attention to operate while driving.
A standout feature is the collaboration with Bowers & Wilkins and Abbey Road Studios, resulting in an optional premium sound system. This setup includes 32 speakers and an "Abbey Road Studio Mode," aiming to replicate the acoustics of the legendary recording studio, providing an immersive audio experience for audiophiles.
Safety and Autonomous Features
True to Volvo's heritage, the EX90 places a strong emphasis on safety. It comes equipped with an array of sensors, including lidar technology capable of detecting objects up to 250 meters ahead, even in low-light conditions. This system lays the groundwork for future autonomous driving capabilities, although some features may require over-the-air updates to reach full functionality.
As a family-oriented SUV, the EX90 offers seating for up to seven passengers. The second row provides ample legroom and comfort; however, the third row is more suitable for children or smaller adults, as space can be limited. Cargo space is generous, and the flat floor design enhances usability for transporting goods or luggage.
The 2025 Volvo EX90 is positioned in the premium segment, with pricing starting at $77,990 for the base Twin Motor Plus trim and reaching up to $90,640 for the fully equipped Twin Motor Performance Ultra trim. While this places the EX90 at a higher price point compared to some competitors, the blend of luxury, technology, and safety features offers a compelling proposition for those seeking a high-end electric SUV.
Conclusion
The 2025 Volvo EX90 represents a significant leap forward in Volvo's electrification journey, combining the brand's renowned safety standards with modern design and advanced technology. While there are areas for improvement, such as the reliance on touchscreen controls and the limited space in the third row, the EX90 stands out as a strong contender in the luxury electric SUV market. Its emphasis on safety, sustainability, and Scandinavian design makes it a noteworthy option for those transitioning to electric vehicles without compromising on luxury or practicality.
